The mid-’90s were a neat time for Kermit the Frog . In 1996 alone , he led the Tournament of Roses Parade , was the face of the 40 - year - old Muppet brand , and had both a movie ( Muppet Treasure Island ) and a television show ( Muppets Live ! ) to advertize . His career could not have been hot , so Kermit did what any multifaceted , exclusive - person empire does while sitting atop his or her celebrity potty : he released a fragrance . Amphibia , farm by Jim Henson Productions , was dripping with froggy sex solicitation . The unisex essence — its slogan was " pour homme , femme , et frog"—had a clean , citrusy odour with a intimation of moss to conjure up memories of the swamp . Offered exclusively at Bloomingdale ’s in Manhattan , it sold for $ 18.50 ( or $ 32.50 for those who wanted a gift box and T - shirt ) .
There ’s no tincture of a commercial for the perfume — which is a shame , sinceAmphibiais a word that begs to be whispered — but a photographic print ad and exposure of the packaging still hold out online . The six - multitude and strategically - placed towel are an liable parody … and also deeply unsettling .
Amphibiawas the most - trade fragrance at the Manhattan Bloomingdale ’s in the 1995 Christmas season . " Kids are buying it , grown - ups are buying it , and frogs are really raging , " packman Max AlmenastoldThe New York Times .
It was a hit past the Christmas season , too : The eau de Muppet was cheekily reviewed byMary Roach — who would go on to writeStiffandPacking for Mars — in a 1996 issue ofTV Guide . " I woreAmphibiaon my third engagement … he said he found me engrossing which I heard as ribbitting , as in ' ribbit , ribbit , ' and I got all defensive , " shewrote . " He assured me I did n’t smack like a swampland … I stick my natural language out at him , to which he responded that it was the wrong meter of class for flies , and besides , the nutrient would be arriving shortly . "
Not to be surpass , Miss Piggy also free a sweetness a few years later . It was , naturally , calledMoi .
